For Product Marketers

Show the Product the Way You Tell Its Story

Record a flow once, change what each screen says, and put the demo on your website, feature pages and launch posts in your own brand.

The Proovyt editor on step 2 of a Harborline demo, with a hotspot on New invoice and its callout.

At a Glance

What Product Marketers Use

  • Chrome Capture

    Click through your product once. Each click becomes a step with a hotspot.

  • Screenshot Import

    Drop in screenshots you already have. Each one becomes a step.

  • Edit the Screen

    Blur, replace text and change numbers on the screenshot itself.

  • Hotspots and Callouts

    Point at what matters and write the line beside it.

  • Brand Kit

    Logos, colors and fonts set once and used on every linked demo.

  • Intro and End Cards

    Open with a title and close with buttons that send viewers on.

  • Embed

    Paste one snippet into your site, docs or help center.

  • Drop-Off by Step

    See completion and the step where viewers stop.

How It Works

How Product Marketing Works in Proovyt

Capture

Record the Flow Once

Use the product as normal and the editor opens with one step per click.

  • Proovyt Capture records only the tab you choose, plus the Proovyt app.
  • A recording holds up to 200 steps.
  • Already have screenshots? Drop, paste or pick them and each one becomes a step.

On every plan, Free included.

A Harborline page being recorded, with Proovyt's recording pill at the bottom right counting the steps.

Edit

Make Every Screen Say the Right Thing

Fix a demo account's data without opening an image editor or staging a new recording.

  • Replace a word or a line, and Proovyt samples the screenshot around it so the new text sits in place.
  • Change a figure to the one the story needs.
  • Blur names and emails. Blur is baked into the pixels when you publish or export.

On every plan, Free included.

Harborline's overview with the Outstanding total replaced by $52,900.00, and the replace text settings in the inspector.

Brand

Your Brand on Every Demo

Set logos, colors and fonts once in the brand kit.

  • One logo for light backgrounds and one for dark, at the size you set.
  • Heading and body fonts, including font files you upload.
  • Every linked demo picks up a change, published and embedded ones included, with nothing to republish.

On Creator, Pro and Team.

The Brand Kit page, with Harborline's two logos, the logo size and a live preview.

Measure

See Which Step Loses Viewers

Every hosted link and embed reports how far people got.

  • Views, unique viewers, completion rate and drop-off by step.
  • Fix the step and republish. The link stays the same.
  • Hosted pages and embeds set no cookies, and analytics store no IP addresses.

On Creator, Pro and Team.

The Analytics tab of the Share dialog, with views, unique viewers, completion rate and drop-off by step.

Which Plan Fits

The Plan for Product Marketing

US dollars. Every plan starts free, and you can upgrade, downgrade or cancel yourself.

Best Fit

Creator

$35 a month billed annually or $45 monthly

Creator covers one person who owns the product story.

  • Unlimited demos
  • No Proovyt badge
  • Brand kit
  • Full analytics
  • Owned HTML export

Also Fits

Pro

$79 a month billed annually or $99 monthly

Pro adds what you need when demos go out to named prospects.

  • Password-protected and expiring links
  • Lead capture
  • Per-viewer analytics with CSV export
  • HTML capture (Beta)

Compare Every Plan

Not Yet

What Proovyt Does Not Do Yet

These are not in Proovyt today, on any plan. Here is what happens instead.

  • AI voiceover or AI video

    Demos have no generated narration or video.

  • Branching

    A demo plays in one order.

  • CRM integrations

    Nothing syncs viewers or demo activity to a CRM.

  • Custom domains

    Hosted links use Proovyt's address. Custom domains are coming to Pro.

FAQ

Product Marketing Questions

Can I put a Proovyt demo on my website?

Yes. Publish the demo and paste the embed snippet into your site, docs or help center. Views on the embed count in your analytics. Link and embed are on every plan, Free included.

Can I change numbers and text on the screenshots?

Yes. Proovyt adds an edit layer on each screenshot. You can replace text, change a number, blur, label and highlight, and every edit can be undone. These edits are on every plan, Free included.

Will the demo match our brand?

Yes, on Creator, Pro and Team. The brand kit holds your logos, colors and fonts, and every demo linked to it picks up a change with nothing to republish.

If I update a demo, does the embed change?

Republishing keeps the same link and embed, so the page that embeds it shows the new version.

What do I learn from viewers?

Every plan shows view counts. On Creator, Pro and Team you also see unique viewers, completion rate and drop-off by step.

Can I start free?

Yes. The Free plan has 1 creator, 3 published demos, every editing tool and basic view counts. Published demos carry a small Made with Proovyt badge until you move to a paid plan.

Make Your First Demo Free

3 published demos on the Free plan, with every editing tool. Upgrade when you need more, and downgrade or cancel yourself, anytime.