Navattic and Arcade often end up on the same shortlist. They overlap less than their marketing suggests. Below, the two are compared on capture, editing, AI, integrations and price, using only published sources, followed by a section on where Proovyt fits.
The short answer. Navattic is a no-code interactive demo platform for B2B SaaS go-to-market teams, built around HTML captures. Arcade is a product storytelling tool that began with click-through demos. Its homepage now leads with AI product video. Navattic includes HTML captures on every paid plan with deep editing. Arcade puts HTML capture on Enterprise and centres its product on AI video.
For more on this topic, read Proovyt vs Arcade, Proovyt vs Navattic, Arcade Alternatives, Navattic Alternatives and Arcade vs Layerpath.
Every competitor price below was read from the vendor's own pricing page or a named source on 6 October 2026. Prices change, so check them before you buy.
Navattic vs Arcade at a Glance
| Navattic | Arcade | |
|---|---|---|
| What it is | A sales-assisted tool with a free plan and custom-priced paid plans | A self-serve tool with public prices |
| Free plan | 1 demo | 1 demo and 1 video, watermarked |
| Entry paid price | Custom, annual (Base) | $42.50 a month per seat (Growth) |
| HTML capture | Every paid plan | Enterprise only |
| Five people | Custom, 5-seat Base | $212.50 on Growth, no HTML capture |
| Text edits on screens | HTML captures | Before recording on Growth, after on Enterprise |
| Built for | B2B SaaS marketing and sales teams that want HTML captures and sales tool integrations on an annual contract | Product marketers who want launch videos and click-through demos from one tool |
What Each Tool Actually Is
Navattic
Navattic is a no-code interactive demo platform for B2B SaaS go-to-market teams, built around HTML captures.
- Founded in 2020. Says it has 1,000+ customers (vendor claim).
- Raised a $4.25M growth seed led by Canvas Ventures in March 2022, about $5.4M in total per third-party databases.
Arcade
Arcade is a product storytelling tool that began with click-through demos. Its homepage now leads with AI product video.
- Raised a $14M Series A led by Kleiner Perkins, for $21.5M in total.
- Says 30,000+ companies use it (vendor claim).
- In June 2026 it merged its Pro and Growth tiers and moved HTML capture to Enterprise.
Feature-by-Feature Comparison
| Area | Navattic | Arcade |
|---|---|---|
| Capture | Web captures, which are HTML copies of a browser app with scrolling and hover states, plus screenshot and video captures. | A browser extension, a desktop app, a Figma plugin and a camera. Capture is screenshot-based by default. HTML capture is Enterprise only. |
| AI | Copilot to draft, bulk edit and review demos, an AI theme generator, capture translation with voiceovers and avatars on Enterprise, narrated demos, an MCP server and Navattic Agents. | A prompt-to-video agent, brand kit auto-pull of logos, colors and fonts, synthetic voiceover and AI visuals. Videos use credits (50 per 30 seconds). Demos do not. |
| Integrations | Salesforce, Marketo and 25+ others on Base. Gong, Salesloft, Outreach, Highspot and Seismic on Growth. | HubSpot on Growth. Native Salesforce on Enterprise. |
| Presenting and upkeep | Launchpad share links for sales, sandbox demos on Growth, offline demos on Enterprise. | Auto Update for demo maintenance. Version history on Enterprise. |
Capture and Editing
Navattic. Web captures, which are HTML copies of a browser app with scrolling and hover states, plus screenshot and video captures.
- Direct text edits, find and replace across captures, a CSS panel and raw HTML edits.
- Image replace, blur, hide and delete, personalization variables and typing animation.
- Collection edits that update every matching capture, plus Table AI and SVG chart edits.
Arcade. A browser extension, a desktop app, a Figma plugin and a camera. Capture is screenshot-based by default. HTML capture is Enterprise only.
- Page Morph edits visible text on a page before recording, on Growth.
- Editing after capture is HTML-only and Enterprise-only.
- Chapters, forms and embeds are available as step types.
The practical difference is where text edits on a captured screen live.
- Navattic: HTML captures
- Arcade: Before recording on Growth, after on Enterprise
- Proovyt: Every plan, Free included
If you need to change a figure or a name on a captured screen, that line decides which plan you are really shopping for.
AI and Integrations
Navattic AI. Copilot to draft, bulk edit and review demos, an AI theme generator, capture translation with voiceovers and avatars on Enterprise, narrated demos, an MCP server and Navattic Agents.
Navattic integrations. Salesforce, Marketo and 25+ others on Base. Gong, Salesloft, Outreach, Highspot and Seismic on Growth.
Arcade AI. A prompt-to-video agent, brand kit auto-pull of logos, colors and fonts, synthetic voiceover and AI visuals. Videos use credits (50 per 30 seconds). Demos do not.
Arcade integrations. HubSpot on Growth. Native Salesforce on Enterprise.
Proovyt has no AI features and no CRM integrations yet.
Pricing Compared
Prices as published on 6 October 2026. Annual figures are per month, billed annually.
Navattic Pricing
| Plan | Price | What it adds |
|---|---|---|
| Starter | $0 | 1 seat, 1 demo |
| Base | Custom, billed annually | 5 seats, HTML captures, 25+ integrations |
| Growth | Custom | 10 seats, sandbox demos, sales integrations |
| Enterprise | Custom | Translation, custom domain, SSO, offline demos |
Arcade Pricing
| Plan | Price | What it adds |
|---|---|---|
| Free | $0 | 1 demo and 1 video, watermarked, no removal |
| Growth | $42.50 annual, $50 monthly, per seat | Unlimited demos, no watermark, branching, CTAs, forms, translations |
| Enterprise | Custom | HTML capture, SSO, custom domains, native Salesforce, version history |
Two numbers matter most for a small team. The first is where HTML capture starts. The second is what five people cost.
| Where HTML capture starts | Five people | |
|---|---|---|
| Navattic | Every paid plan | Custom, 5-seat Base |
| Arcade | Enterprise only | $212.50 on Growth, no HTML capture |
| Proovyt | Pro, $79 a month for one person (in beta) | $245 on Team, every Pro feature per seat |
Which Tool Fits Which Team
- Navattic is built for B2B SaaS marketing and sales teams that want HTML captures and sales tool integrations on an annual contract.
- Arcade is built for product marketers who want launch videos and click-through demos from one tool.
- Proovyt is built for founders, product marketers and small teams who want to edit what is on the screen, keep an HTML file they own, and pay per seat from one person.
Strengths and Weaknesses
| Tool | Strengths | Weaknesses |
|---|---|---|
| Navattic | HTML capture on every paid plan. Deep capture editing with collection-wide changes. A long list of sales and CRM integrations. Sandbox demos on Growth | No published prices for paid plans. Paid plans start as a 5-seat annual contract. Offline demos only on Enterprise |
| Arcade | AI video generation from a prompt. Brand kit pulled automatically from a site. Branching, forms and translations on the per-seat Growth tier. Auto Update for keeping demos current | HTML capture and post-capture editing are Enterprise only. The Free plan watermark cannot be removed. The product direction has moved toward video |
Where Proovyt Fits Next to Navattic and Arcade
Proovyt is an interactive demo maker built around two ideas. You can change what is on the screen, and you can keep what you make.
- Edit the screenshot itself. Blur names and figures, replace a word or a line, change a number, add a label or highlight one area. This works on every plan, Free included. Blur is baked into the pixels when you publish or export, so the original is not sitting underneath.
- Own the file. From Creator at $35 a month billed annually, you can export a demo as an HTML file that plays with no connection to Proovyt.
- Share it safely. Pro at $79 a month billed annually adds password-protected links, expiring links, lead capture and per-viewer analytics with CSV export, all for one person. HTML capture is on Pro and Team and is in beta.
- Pay per seat. Team is $49 per seat a month billed annually, from 2 seats, with everything in Pro for every seat. There is no 5-seat bundle.
Proovyt does not do everything these tools do. Sandbox demos, AI voiceover or video, branching, CRM integrations, SSO and custom domains are not part of Proovyt yet. Custom domains are coming to Pro. If your plan depends on one of those today, weigh that honestly.
| Proovyt | Navattic | Arcade | |
|---|---|---|---|
| Free plan | 3 published demos, small badge | 1 demo | 1 demo and 1 video, watermarked |
| Entry paid price | $35 a month (Creator) | Custom, annual (Base) | $42.50 a month per seat (Growth) |
| HTML capture | Pro, $79 a month for one person (in beta) | Every paid plan | Enterprise only |
| Five people | $245 on Team, every Pro feature per seat | Custom, 5-seat Base | $212.50 on Growth, no HTML capture |
| Text edits on screens | Every plan, Free included | HTML captures | Before recording on Growth, after on Enterprise |
| Offline or owned file | Owned HTML export from Creator ($35) | Enterprise | Enterprise |
| Custom domain | Not yet. Coming to Pro | Growth or Enterprise | Enterprise |
| SSO | Not yet | Growth or Enterprise | Enterprise |
| CRM | Not yet | Salesforce and Marketo on Base | HubSpot on Growth |
For a line-by-line view of each tool against Proovyt, see the Navattic comparison page and the Arcade comparison page. Every Proovyt plan and price is on the pricing page, and the editing tools are shown on the product page.
Switching Considerations
Before you move, check four things.
- List the demos you publish today. Note which ones need text or number changes on the screen, and which need HTML capture.
- Price the team you actually have. Count creators, not viewers, and check whether a plan forces a 5- or 10-seat bundle.
- Check what you keep if you leave. Ask whether you get a file that plays without the vendor, or only a hosted link.
- Rebuild one real demo first. Capture one flow end to end and share it with a colleague before you move the rest.
The Bottom Line
Navattic and Arcade solve overlapping problems from different starting points. Navattic includes HTML captures on every paid plan with deep editing. Arcade puts HTML capture on Enterprise and centres its product on AI video. If what you need is a screenshot you can change on any plan, an HTML file you own from $35, and per-seat pricing from one person, Proovyt is built for that, and you can start on the Free plan.
Frequently Asked Questions
Is Navattic or Arcade cheaper? These figures were read on 6 October 2026, and annual prices are shown per month. Navattic does not publish prices for its paid plans. Base is a custom annual contract with 5 seats. Arcade starts at $42.50 a month per seat on Growth, so five people pay $212.50, without HTML capture. Proovyt Creator is $35 a month billed annually, and Team is $245 a month for five seats.
Which has HTML capture, Navattic or Arcade? Navattic includes HTML web captures on every paid plan. Arcade keeps HTML capture on Enterprise only. On Proovyt, HTML capture is on Pro at $79 a month for one person and on Team, and it is in beta.
Can I edit text on a screenshot in Navattic or Arcade? Navattic edits text directly in its HTML web captures. Arcade edits page text before recording on Growth, and edits HTML steps after capture on Enterprise. Proovyt lets you replace text and change numbers on a screenshot on every plan, Free included.
Do Navattic or Arcade offer a free plan? Navattic Starter is free, with 1 seat and 1 demo. Arcade Free includes 1 demo and 1 video, with a watermark that cannot be removed. Proovyt's Free plan includes 3 published demos and every editing tool, with a small Made with Proovyt badge.
Where does Proovyt fit if I am comparing these two? Proovyt suits a founder, a product marketer or a small team that wants to edit what is on the screen and keep an HTML file it owns. It does not yet offer sandbox demos, AI voiceover, branching, CRM integrations or SSO. See the pricing page for every plan.